June 4, 2014
Oscar-winning Director Joachim Back Joins Anonymous Content
May 16, 2014
Daniel Wolfe's 'Catch Me Daddy' Enjoys Rave Reviews with Cannes Debut
ADAGE | CREATIVITY
Oscar-winning director Joachim Back has joined Anonymous Content for commercials representation and film and TV management. Back, who was previously repped out of Park Pictures, earned an Academy Award for his short film The New Tenants and has won ad industry honors such as a D&AD Pencil for Chivas Regal’s “Here’s to Big Bear” and a Cannes Gold Lion for Viagra’s “Beep” campaign, out of Taxi Toronto, which superimposed images of the blue diamond pill over the mouths of its happy customers.
May 7, 2014
Happy Mother's Day! Adweek Curates Touching P&G Ads from Iñárritu & Venille
Musicvideo helmer Daniel Wolfe and his brother Matthew confirm that style and content need not be mutually exclusive with their impressive feature debut, “Catch Me Daddy,” which tracks the doomed attempts of a British Asian teen runaway to escape the long arm of her violently protective family. Beautifully shot on 35mm by justly garlanded lenser Robbie Ryan, and performed with affecting naturalism by a cast that mixes trained thesps with non-professionals, the pic looks certain for further fest action following its Cannes Directors’ Fortnight berth, before niche theatrical outings. But the bleak storyline will likely discourage broader audiences from joining the pursuit.
May 5, 2014
MyFirstShoot Delves Behind the Eyes of Director Omri Cohen
Procter & Gamble, the self-described “Proud sponsor of moms,” always has something special planned for Mother’s Day. This year, the company has revived one of the great early entries in Wieden + Kennedy’s “Thank you, mom” campaign for another run.
April 23, 2014
Anonymous Content Partners with Iconoclast for Commercials
I was born in Jerusalem, Israel, and I moved to the states when I was seven. I grew up in LA, in Reseda, like The Karate Kid. I grew up there and went to school there. It’s funny. I studied international politics at UCLA, and I quit when George Bush got elected. I left the country for a few years, and traveled around the world for a while. I had a real curiosity for culture and languages, and I didn’t really know what I was going to do with it. I realized public policy was probably not the way I was going to be able to affect the world. So, I came back and went to film school in San Francisco. I made my first short there, and I did it kind of against the rules. The department really took issue with that, so they didn’t let me graduate.
April 1, 2014
King's Hawaiian Rolls Defy Gravity in this Zany New Spot Directed by Brian Billow
AD AGE | CREATIVITY
Anonymous Content has announced a partnership with French production company Iconoclast. Anonymous will represent Iconoclast’s roster of directors in the U.S., and Iconoclast will represent the Anonymous roster in France.
February 19, 2014
Anonymous Content & London-based Somesuch & Co. Announce New Partnership
Energy BBDO’s new ad for King’s Hawaiian bread rolls is sucky, though not in a bad way. The rolls are so light and fluffy, you see, you don’t even have to reach for one with your hands—you just breathe in with a quick sucking motion, and presto!
February 2, 2014
U2's "Invisible" Makes Super Bowl Debut; Romanek Directs Video & B of A Spot Benefitting (Red)
US-based Anonymous Content has partnered with London-based Somesuch & Co.
LOS ANGELES TIMES
When Peyton Manning’s Denver Broncos take the field against the Seattle Seahawks in Sunday’s Super Bowl, all eyes will be on whether one of the all-time greats can reclaim a title that has eluded him for seven years.
A similar narrative will play out during one of the game breaks, as U2 debuts a song off its first album in five years—“Invisible,” an anthemic, reflective look at lead singer Bono and the band leaving their native Ireland as young men.